How to Start a Brewery: A Step-by-Step Guide

Nate Jones, CPCU, ARM, CLCS, AU
Nov 10
2 min read

Starting a brewery is an exciting venture for craft beer enthusiasts, but it requires careful planning, compliance with regulations, and significant investment. From creating a business plan to securing licenses and purchasing equipment, every step matters.

At Wexford Insurance, we specialize in helping brewery owners protect their investment with tailored Brewery Insurance that covers property, equipment, staff, and customers. If you’re ready to turn your passion into a profitable business, this guide will walk you through the essential steps.

Step 1: Develop a Brewery Business Plan

Your business plan should outline:

Brewery concept (microbrewery, taproom, brewpub)
Target market and competitive analysis
Startup costs and funding sources
Marketing and distribution strategies

Step 2: Secure Licenses and Permits

Breweries must comply with federal, state, and local regulations. Common requirements include:

Alcohol production and sales permits
Health and safety certifications
Zoning approvals

Step 3: Choose the Right Location

Look for a space that meets zoning laws, has adequate utilities, and offers room for brewing equipment and customer seating if you plan a taproom.

Step 4: Purchase Brewing Equipment

Essential equipment includes:

Mash tuns and fermenters
Kettles and boilers
Cooling systems
Kegs and packaging machinery

Step 5: Plan Inventory and Distribution

Decide whether you’ll sell on-site, distribute to local bars, or partner with retailers. Inventory management software can help track production and sales.

Step 6: Market Your Brewery

Build a strong brand with a unique story. Use social media, local events, and collaborations with restaurants or pubs to attract customers.

Market Your Business with Contractor Back Office

Struggling to market your business? Contractor Back Office helps businesses build a strong brand, attract more clients, and streamline operations using smart digital tools and expert support.

Our Services Include:

Why Brewery Insurance Is Essential

Breweries face unique risks, from equipment breakdowns to liability claims. Here’s what you need:

General Liability Insurance – Protects against customer injuries or accidents.
Commercial Property Insurance – Safeguards your building and brewing equipment.
Workers’ Compensation – Required if you employ staff.
Commercial Auto Insurance – For delivery vehicles.
Equipment Breakdown Coverage – Protects against costly machinery repairs.

At Wexford Insurance, we provide tailored coverage to keep your brewery compliant and secure,

Final Thoughts

Starting a brewery is a rewarding journey, but success depends on planning, compliance, and risk management. With Wexford Insurance, you’ll have the protection and peace of mind to focus on brewing great beer and growing your business.

Contact us today.