How to Start a Barber Shop: A Step-by-Step Guide
- Nate Jones, CPCU, ARM, CLCS, AU
- Aug 26
- 2 min read
Starting a barber shop can be a rewarding venture for entrepreneurs passionate about grooming, personal care, and community connection. Whether you’re a licensed barber ready to open your own shop or an investor exploring the grooming industry, launching a successful barber shop requires careful planning, the right equipment, and proper protection.
In this guide, we’ll walk you through the essential steps to start a barber shop—and how Wexford Insurance can help you protect your investment with specialized barber shop insurance.
Step 1: Create a Business Plan
A solid business plan is your roadmap to success. It should include:
Your target market (e.g., men’s grooming, family-friendly, upscale clientele)
Services offered (haircuts, shaves, beard trims, styling)
Startup and operating costs
Marketing strategy
Revenue projections
💡Read more: How to Write a Barber Shop Business Plan
Step 2: Get Licensed and Certified
Before opening your doors, you’ll need:
A barber license (requirements vary by state)
A business license
Health and safety inspections
Local permits (e.g., signage, occupancy)
Step 3: Choose the Right Location
Look for a location with:
High foot traffic
Nearby complementary businesses (gyms, cafes, salons)
Adequate parking
Room for multiple chairs and waiting areas
Step 4: Purchase Essential Barber Shop Equipment
Start with the basics:
Barber chairs
Clippers, trimmers, and scissors
Mirrors and workstations
Shampoo bowls and sinks
POS system and appointment software
Step 5: Hire and Train Your Team
If you plan to hire barbers, look for licensed professionals with experience and a customer-first attitude. Offer training on:
Customer service
Sanitation protocols
Upselling grooming products
Step 6: Market Your Barber Shop
Build your brand and attract clients with:
A professional website and booking system
Social media marketing (Instagram, TikTok)
Loyalty programs and referral incentives
Boost Your Barber Shop’s Visibility with Contractor Back Office
Contractor Back Office helps barber shop owners build a strong digital presence by managing websites & SEO, CRM systems, and social media platforms. These tools make it easier to promote services, engage clients, and grow your brand.
Step 7: Protect Your Business with Barber Shop Insurance
Your barber shop is more than a business—it’s your livelihood. At Wexford Insurance, we specialize in insurance for barber shops and grooming businesses. We help you find the right coverage so you can focus on growing your shop with peace of mind.
We offer:
General Liability Insurance – Covers customer injuries and property damage.
Commercial Property Insurance – Protects your shop, furniture, and equipment.
Workers’ Compensation Insurance – Required if you hire employees.
Commercial Auto Insurance – For mobile barber services or supply transport.
Equipment Insurance – Covers clippers, chairs, POS systems, and more.
Why Choose Wexford Insurance?
Wexford Insurance is a niche agency focused on the personal care and grooming industry. We work with top insurance providers to help you find tailored barber shop insurance that covers your unique risks. Whether you're just starting or expanding, we’re here to help you stay protected.
