How To Get Sales for a Tree Service Business
- Nate Jones, CPCU, ARM, CLCS, AU
- 6 days ago
- 3 min read
Updated: 4 days ago
If you're starting or growing a tree service business, one of your biggest challenges is figuring out how to consistently generate leads and close sales. Whether you specialize in tree removal, trimming, or stump grinding, having a solid marketing and sales strategy is essential to building a profitable business.
In this guide, we’ll explore proven ways to get more tree service customers, boost your visibility, and grow your revenue. Plus, we’ll explain why working with an insurance provider that understands the tree care industry—like Wexford Insurance—can help protect your business as it scales.
Tree Service Marketing Strategies That Work
1. Build a Professional Website
Your website is your digital storefront. It should be fast, mobile-friendly, and optimized for local search terms like:
“tree removal near me”
“tree trimming services in [your city]”
“emergency tree service [your area]”
Include clear calls to action, service descriptions, and customer testimonials. Use tools like Google Business Profile to improve your local SEO.
2. Leverage Local SEO
Optimize your website and online listings with keywords such as:
tree service marketing
how to get tree removal leads
tree trimming advertising strategies
Claim your business on directories like Yelp, Angi, and HomeAdvisor. Encourage satisfied customers to leave reviews to boost your credibility and search rankings.
3. Use Paid Advertising
Platforms like Google Ads and Facebook Ads allow you to target homeowners and property managers in your service area. Start with a small budget and test different ad creatives to see what works best.
4. Create Referral Partnerships
Partner with landscapers, property managers, and real estate agents who can refer clients to your tree service business. Offer incentives for referrals or create a formal referral program.
5. Offer Seasonal Promotions
Run limited-time offers during peak seasons (spring and fall) when demand for tree trimming and removal is highest. Promote these deals through email marketing and social media.
Bonus Resource: Streamline Your Operations
To help manage your tree service business more efficiently, consider using Contractor Back Office. We specialize in contractor support services like invoicing, website, CRM, and social media management—giving you more time to focus on growing your business.
Insurance Coverage That Supports Your Sales Growth
As your business grows, so do your risks. From property damage to employee injuries, tree service work can be hazardous. That’s why it’s critical to work with an insurance provider that understands your industry.
At Wexford Insurance, we specialize in helping tree service contractors and arborists find tailored coverage for:
General Liability Insurance – Protects your business from claims of property damage or bodily injury caused during tree service operations.
Commercial Auto Insurance – Covers your trucks, trailers, and other vehicles used to transport equipment and crews.
Workers’ Compensation Insurance – Required in most states, this covers medical expenses and lost wages if an employee is injured on the job.
Commercial Property Insurance – Covers your office, storage yard, or shop against fire, theft, vandalism, and weather-related damage.
Equipment Insurance – Protects your chainsaws, chippers, stump grinders, and other tools from theft, damage, or breakdown.
Ready to Grow Your Tree Service Business?
Getting more sales starts with smart marketing—and protecting those sales starts with smart insurance. At Wexford Insurance, we help tree service contractors get the coverage they need to operate confidently and grow sustainably.
