Tree Service Business Plan Template: Build & Grow Your Tree Business
- Nate Jones, CPCU, ARM, CLCS, AU
- 5 days ago
- 3 min read
Updated: 3 days ago
Starting a tree service business can be a profitable and rewarding venture—but like any business, success begins with a solid plan. Whether you're offering tree removal, trimming, stump grinding, or emergency storm services, having a clear roadmap helps you stay focused, attract clients, and secure funding.

At Wexford Insurance, we specialize in helping tree service contractors and arborists protect their businesses with tailored tree service contractor insurance. In this guide, we’ll walk you through a practical tree service business plan template and explain why insurance should be part of your foundation from day one.
Why You Need a Tree Service Business Plan
A business plan helps you:
Define your services and target market
Estimate startup and operating costs
Set pricing and revenue goals
Plan for growth and risk management
Secure financing or investor support
Tree Service Business Plan Template
Here’s a simple outline you can use to build your own business plan:
1. Executive Summary
Business name and location
Services offered (e.g., tree removal, trimming, stump grinding)
Mission statement and business goals
2. Company Description
Legal structure (LLC, sole proprietorship, etc.)
Owner background and experience
Service area and target customers
3. Market Analysis
Local demand for tree services
Competitor overview
Pricing trends and customer expectations
4. Services Offered
Tree removal
Tree trimming and pruning
Stump grinding
Emergency storm cleanup
Land clearing
5. Marketing and Sales Strategy
Website and SEO
Google Business Profile
Local advertising and referrals
Partnerships with landscapers or property managers
To help manage your tree service business more efficiently, consider using Contractor Back Office. We specialize in contractor support services like bids & estimates, website and social media management—giving you more time to focus on growing your business.
6. Operations Plan
Equipment needed (chainsaws, chippers, trucks)
Staffing and training
Safety protocols and compliance
7. Financial Plan
Startup costs
Monthly operating expenses
Revenue projections
Break-even analysis
8. Insurance and Risk Management
General liability insurance
Workers’ compensation
Commercial auto insurance
Tools and equipment coverage
Why Insurance Belongs in Your Business Plan
Tree care is a high-risk industry. Falling limbs, property damage, and worker injuries can lead to costly claims. That’s why tree removal insurance is essential—not just for protection, but also to meet client and regulatory requirements.
At Wexford Insurance, we offer specialized coverage for tree service businesses, including:
General Liability Insurance – Covers third-party injuries and property damage
Commercial Auto Insurance – Protects vehicles used for transporting crews and equipment
Workers’ Compensation Insurance – Covers employee injuries on the job
Tools and Equipment Insurance – Covers theft or damage to your gear
Commercial Property Insurance – Covers your office, storage yard, and equipment
Let Wexford Insurance Help You Launch with Confidence
A strong business plan sets the stage for success—and the right insurance keeps your business protected as you grow. At Wexford Insurance, we understand the unique risks of the tree care industry and offer insurance solutions tailored to your needs.
👉 Contact Wexford Insurance today to speak with a specialist who understands your business.