Remodeling Business Plan Template Guide for Success
- Nate Jones, CPCU, ARM, CLCS, AU

- Oct 16
- 2 min read
Starting a remodeling business is exciting—but without a solid business plan, it’s easy to lose direction. Whether you're focusing on residential renovations, commercial buildouts, or specialty remodeling services, a well-crafted business plan helps you stay organized, attract clients, and secure financing.

At Wexford Insurance, we specialize in helping remodeling contractors protect their businesses with tailored insurance coverage. In this guide, we’ll walk you through the key components of a remodeling business plan and how to build one that sets you up for success.
Why You Need a Remodeling Business Plan
A business plan helps you:
Clarify your goals and services
Estimate startup and operating costs
Identify your target market
Plan marketing strategies
Prepare for risks and growth
Remodeling Business Plan Template: 8 Key Sections
1. Executive Summary
Summarize your business idea, mission, and goals. Include a brief overview of your services, target market, and what sets you apart.
2. Company Description
Detail your business structure (LLC, sole proprietorship, etc.), location, ownership, and history (if applicable).
3. Services Offered
List the remodeling services you’ll provide, such as:
Kitchen and bathroom renovations
Basement finishing
Commercial remodeling
Green or energy-efficient upgrades
4. Market Analysis
Research your local market:
Who are your competitors?
What are the average remodeling costs in your area?
What trends are driving demand?
Use platforms like IBISWorld gather insights.
5. Marketing and Sales Strategy
Explain how you’ll attract and retain clients:
SEO and website optimization
Social media marketing
Referral programs
Local advertising
👉 Need help with marketing? Contractor Back Office offers website, SEO and marketing support.
6. Operations Plan
Describe how your business will run day-to-day:
Staffing and subcontractors
Equipment and tools
Scheduling and project management
7. Financial Plan
Include:
Startup costs
Monthly operating expenses
Revenue projections
Break-even analysis
8. Risk Management and Insurance
Remodeling involves risks—property damage, injuries, theft, and legal claims. Your business plan should include a section on how you’ll manage these risks with insurance.
At Wexford Insurance, we help remodeling contractors find coverage that fits their business. Here’s what to include in your plan:
General Liability Insurance – Covers property damage and bodily injury caused during remodeling work.
Workers’ Compensation Insurance – Required if you hire employees.
Commercial Auto Insurance – Covers vehicles used to transport tools and materials.
Commercial Property Insurance – Protects your office, warehouse, or workshop.
Equipment Insurance – Covers your tools and gear from theft or damage.
Final Thoughts
A remodeling business plan is your roadmap to success. It helps you stay focused, attract clients, and prepare for growth. Combine it with the right insurance coverage, and you’ll be ready to build a profitable and protected business.
Contact us today





