Inflatable Rental Business Mistakes New Owners Make (and How to Fix Them)
- Nate Jones, CPCU, ARM, CLCS, AU
- Dec 29, 2025
- 2 min read
Starting an inflatable rental business can be profitable, but new owners often make mistakes that cost time, money, and reputation. This guide highlights common pitfalls and provides actionable tips to fix them, helping you build a safer, more successful business.
1. Underestimating Startup Costs
Many new owners purchase inflatables without calculating the full costs of:
Equipment, blowers, and safety gear
Delivery vehicles and trailers
Storage space and maintenance
Insurance coverage
Fix: Create a detailed business plan that accounts for all expenses. For guidance on budgeting and planning, Check Out SBA Business Resources.
2. Ignoring Safety and Maintenance
Neglecting regular inspections, cleaning, or proper setup can lead to injuries and liability issues.
Fix: Implement a bounce house safety checklist, including:
Inspecting inflatables for tears or damage
Securing proper anchoring
Ensuring trained supervision
Monitoring weather conditions
For official safety guidelines, Read More at ASTM International.
3. Skipping Insurance
Running rentals without insurance is risky. Accidents, injuries, or equipment damage can devastate a business.
Fix: Obtain comprehensive coverage:
4. Poor Pricing Strategy
New owners often undercharge or overcharge, hurting profits or reducing bookings.
Fix: Research local competitors, factor in all costs, and adjust pricing based on:
Event duration and location
Inflatable size and complexity
Seasonal demand
Add-on services (tables, chairs, concessions)
5. Weak Marketing and Online Presence
Relying only on word-of-mouth limits growth.
Fix: Develop a marketing strategy that includes:
Local SEO and Google Business Profile
Social media campaigns on Facebook and Instagram
Online booking options on your website
Promotions and seasonal packages
Overwhelmed by paperwork and marketing?
Contractor Back Office is your all-in-one solution:
Website Management to keep you visible
Bids, Invoicing & Bookkeeping to stay organized
CRM & Communication Support to keep projects moving
6. Overlooking Customer Experience
Failing to provide professional service, timely delivery, and clear communication can hurt repeat business.
Fix: Prioritize customer experience by:
Responding quickly to inquiries
Offering flexible booking and packages
Maintaining clean, safe equipment
Following up with post-event feedback
Conclusion
Avoiding common inflatable rental business mistakes is essential for long-term success. By planning thoroughly, maintaining safety, pricing correctly, marketing effectively, and securing insurance with Wexford Insurance, you can grow a profitable, reputable business.
Contact us today.