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How Much Does It Cost to Start a House Cleaning Business?

  • Writer: Nate Jones, CPCU, ARM, CLCS, AU
    Nate Jones, CPCU, ARM, CLCS, AU
  • Aug 28
  • 3 min read

Starting a house cleaning business can be a low-barrier, high-reward venture—but understanding the startup costs is key to launching successfully. Whether you're planning to offer maid services, deep cleaning, or Airbnb turnover cleaning, knowing what to budget for helps you avoid surprises and build a profitable operation.


House Cleaning

At Wexford Insurance, we help cleaning professionals protect their businesses with tailored insurance coverage. In this guide, we’ll break down the typical costs of starting a house cleaning business and how to plan for long-term success.



Typical Startup Costs for a House Cleaning Business

Here’s a breakdown of the most common expenses:

1. Business Registration and Licensing

  • Business license: $50–$200 (varies by state)

  • DBA (Doing Business As): $25–$100

  • EIN (Employer Identification Number): Free via IRS

2. Cleaning Supplies and Equipment

  • Basic supplies (mops, vacuums, cloths, sprays): $300–$800

  • Eco-friendly or specialty products: $100–$300

  • Uniforms or branded apparel: $50–$200

3. Marketing and Branding

  • Logo and branding: $100–$500

  • Website setup: $200–$1,000

  • Business cards, flyers, and local ads: $100–$300


Market Your House Cleaning Business with Contractor Back Office

Contractor Back Office helps house cleaning businesses build a strong brand by managing websites, invoicing, and social media platforms. These tools support your marketing and branding efforts by promoting your services, showcasing client reviews, and helping you attract new customers online.


4. Transportation

  • Personal vehicle use: minimal cost (initially)

  • Commercial vehicle purchase or lease: $5,000–$25,000

  • Fuel and maintenance: ongoing monthly expense

5. Insurance Coverage

Protecting your business is essential. At Wexford Insurance, we offer specialized coverage for cleaning professionals. Here are the types of insurance to budget for:

Protects against property damage and injury claims. Estimated cost: $300–$600/year

Required if you hire employees.

Estimated cost: $500–$1,000/year

Covers vehicles used for business purposes.

Estimated cost: $800–$2,000/year

Protects your gear from theft or damage.

Estimated cost: $100–$300/year

Covers damage to your office or storage space.

Estimated cost: $500–$1,500/year


Total Estimated Startup Cost




Expense Category

Estimated Cost Range (USD)

Notes

Business Registration & Licensing

$75 – $300

Includes business license, DBA, and EIN

Cleaning Supplies & Equipment

$300 – $800

Basic tools like vacuums, mops, sprays, and cloths

Eco-Friendly/Specialty Products

$100 – $300

Optional for niche services or green cleaning

Uniforms & Branding Apparel

$50 – $200

Optional but adds professionalism

Website & Branding

$200 – $1,000

Includes logo, website, and marketing materials

Local Advertising & Print Materials

$100 – $300

Flyers, business cards, and local promotions

Transportation (Vehicle Use)

$0 – $25,000

Personal vehicle use or commercial vehicle purchase/lease

Fuel & Maintenance

$50 – $200/month

Ongoing cost if using a vehicle

Insurance Coverage



General Liability Insurance

$300 – $600/year

Covers property damage and injury claims

Workers’ Compensation Insurance

$500 – $1,000/year

Required if hiring employees

Commercial Auto Insurance

$800 – $2,000/year

Covers business-related vehicle use

Tools & Equipment Insurance

$100 – $300/year

Protects gear from theft or damage

Commercial Property Insurance

$500 – $1,500/year

Covers damage to your office or storage space.


Types of Cleaning Services We Work With

At Wexford Insurance, we provide coverage for a wide range of cleaning professionals:

  • Deep Cleaning Services

  • Maid Services

  • New Build Final Clean

  • Airbnb & Short-Term Rental Cleaning

  • Apartment Cleaning

  • Office Cleaning

Each service type has unique risks—and we help you find insurance that fits your business model.


Final Thoughts

Starting a house cleaning business doesn’t require a massive investment—but it does require smart planning. By budgeting for equipment, marketing, and insurance, you’ll be ready to launch with confidence and protect your business from day one.

Need help insuring your cleaning business?

Visit Wexford Insurance or contact us at 317-942-0549 to explore our specialized insurance programs for residential and commercial cleaning professionals.


Frequently Asked Questions (FAQs)

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Wexford Insurance, LLC

704 S State Rd 135

STE D#329

Greenwood, IN 46143

Wexford Insurance

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