How Much Does It Cost to Start a Tattoo Shop?
- Nate Jones, CPCU, ARM, CLCS, AU

- Nov 6
- 2 min read
Updated: 1 day ago
Starting a tattoo shop is an exciting business opportunity, but understanding the costs involved is essential for success. From equipment and licensing to insurance and marketing, your startup budget will determine how smoothly your shop launches and how quickly it becomes profitable.

At Wexford Insurance, we help tattoo shop owners protect their investment with tattoo shop insurance designed for the body art industry. Below, we break down the major expenses you should plan for when opening a tattoo shop.
1. Licensing and Permits
Tattoo shops are highly regulated for health and safety. You’ll need:
State and local business licenses.
Health department permits.
Bloodborne pathogen certification for artists.
For details on specific state licensing requirements, see the National Conference of State Legislatures (NCSL) guide.
2. Tattoo Equipment
Your equipment is the backbone of your business. Essential items include:
Professional tattoo machines and needles.
Sterilization equipment (autoclaves).
Inks, gloves, and cleaning supplies.
Comfortable chairs and lighting.
Quality equipment can cost $5,000–$10,000, depending on your setup.
3. Shop Location and Lease
Rent varies by city and neighborhood, but expect to pay:
$1,500–$3,000 per month for a small shop.
Additional costs for renovations and décor.
Choose a location that meets zoning laws and attracts foot traffic.
4. Marketing and Branding
Building your brand is crucial. Budget for:
Website design and hosting.
Social media advertising.
Local promotions and signage.
Marketing costs can range from $500–$2,000 initially.
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5. Insurance Costs
Insurance is a critical part of your startup budget. It protects your shop from liability, property damage, and equipment loss. Common policies include:
General Liability Insurance – $500–$1,000 annually
Professional Liability Insurance – $400–$800 annually
Commercial Property Insurance – $600–$1,200 annually
Workers’ Compensation Insurance – varies by state and payroll
Equipment Insurance – $200–$500 annually
Commercial Auto Insurance (if you offer mobile services) – $900–$1,500 annually
6. Ongoing Expenses
Beyond startup costs, plan for:
Artist salaries or commissions.
Utility bills and cleaning supplies.
Continuous marketing efforts.
Estimated Total Startup Cost
Most tattoo shops require $15,000–$30,000 to open, depending on location, equipment quality, and marketing strategy. Planning ahead and securing insurance will help you avoid unexpected expenses.
Final Thoughts
Starting a tattoo shop involves more than artistic talent—it requires financial planning and risk management. By budgeting for licenses, equipment, marketing, and insurance, you’ll set your business up for success.
Ready to protect your investment?
Contact Wexford Insurance today for a customized quote and learn how we help tattoo shops safeguard their future.





