How to Start a Tattoo Shop: Step-by-Step Guide
- Nate Jones, CPCU, ARM, CLCS, AU
- Nov 6
- 2 min read
Updated: Nov 16
Starting a tattoo shop is more than just creating art—it’s about building a safe, compliant, and profitable business. From securing licenses and purchasing equipment to hiring skilled artists and marketing your services, every step matters.
At Wexford Insurance, we understand the unique risks tattoo shop owners face, and we specialize in providing tattoo shop insurance that protects your investment and helps you meet industry requirements. If you’re ready to turn your passion into a thriving business, this guide will walk you through everything you need to know.
Step 1: Research Local Laws and Licensing Requirements
Tattoo shops are highly regulated to ensure health and safety. Before you start:
Check state and local regulations for tattoo licensing and permits.
Obtain certifications for bloodborne pathogen training and sanitation.
Ensure your shop meets health department standards.
Step 2: Create a Business Plan
A solid business plan helps you outline:
Startup costs and ongoing expenses.
Target market and pricing strategy.
Marketing plan for attracting clients.
Step 3: Choose a Location
Select a location that is:
Easily accessible and visible.
Compliant with zoning laws.
Large enough for workstations, waiting areas, and sterilization zones.
Step 4: Purchase Essential Equipment
Your tattoo shop will need:
Professional tattoo machines and needles.
Sterilization equipment (autoclaves).
Disposable gloves, inks, and cleaning supplies.
Comfortable chairs and lighting.
Step 5: Hire Skilled Artists
Your artists represent your brand. Look for:
Licensed professionals with a strong portfolio.
Knowledge of hygiene and safety standards.
Good customer service skills.
Step 6: Get Tattoo Shop Insurance
Insurance is critical for protecting your business from liability and property risks. Common coverages include:
Having proper coverage can also help you qualify for leases and meet state requirements.
Step 7: Market Your Tattoo Shop
Promote your business through:
Social media platforms like Instagram and TikTok.
Local advertising and partnerships with nearby businesses.
Hosting events or offering discounts for first-time clients.
Market Your Business with Contractor Back Office
Finding it hard to market your business and keep everything organized? Contractor Back Office gives you the tools and support to strengthen your brand, attract more customers, and simplify operations.
Our Services Include:
Let us handle the back office so you can focus on what matters most growing your business.
Final Thoughts
Starting a tattoo shop involves more than artistic talent—it requires planning, compliance, and protection. By following these steps and securing the right insurance, you’ll set your business up for success.
Ready to start your tattoo shop?
Contact Wexford Insurance today to get started.
