How Do I Get Bakery Commercial Contracts?
- Nate Jones, CPCU, ARM, CLCS, AU
- Aug 25
- 2 min read
If you're running a bakery shop and want to grow beyond walk-in customers, securing commercial bakery contracts can be a game-changer. These contracts—whether with restaurants, hotels, schools, or corporate offices—offer consistent revenue and long-term business relationships. But how do you land them?
At Wexford Insurance, we specialize in helping bakery shop owners protect their businesses with tailored bakery shop insurance. Whether you're just starting or scaling up, understanding how to win commercial contracts is key to building a profitable bakery.
What Are Bakery Commercial Contracts?
Commercial contracts involve supplying baked goods—like bread, pastries, donuts, and desserts—to other businesses on a recurring basis. These clients may include:
Cafés and coffee shops
Grocery stores and supermarkets
Catering companies
Hotels and resorts
Schools and universities
Corporate offices and event planners
Steps to Get Bakery Commercial Contracts
1. Build a Strong Brand and Portfolio
Before approaching potential clients, ensure your bakery has a professional brand, a clean storefront, and a portfolio of products. Include photos, pricing, and testimonials.
Strengthen Your Bakery Brand with Contractor Back Office
Contractor Back Office supports bakery businesses by managing website development, email and calendar systems, and social media platforms. These services help present a polished brand, showcase your portfolio, and build credibility with commercial clients.
2. Network Locally
Attend food expos, farmers markets, and local business events. Introduce your bakery to restaurant owners, caterers, and event planners.
3. Offer Samples and Tastings
Create sample boxes of your best-selling items and offer free tastings to potential commercial clients. This builds trust and showcases your quality.
4. Create a Commercial Pricing Sheet
Develop a separate pricing structure for bulk orders. Include volume discounts, delivery options, and turnaround times.
5. Use Online Platforms
List your bakery on B2B platforms like Thumbtack, or FoodServiceDirect to connect with commercial buyers.
Protect Your Bakery with the Right Insurance
Commercial contracts often require proof of insurance. At Wexford Insurance, we help bakery shop owners meet these requirements and protect their operations. Here are the essential types of insurance to consider:
General Liability Insurance – Covers customer injuries and property damage.
Workers’ Compensation Insurance – Protects employees in case of workplace injuries.
Equipment Insurance – Covers ovens, mixers, and other tools.
General Auto Insurance – For delivery vehicles used in commercial contracts.
Commercial Property Insurance – Protects your storefront, kitchen, and inventory.
Final Thoughts
Getting bakery commercial contracts takes effort, networking, and a commitment to quality. But once secured, these contracts can provide steady income and help your bakery grow sustainably. Make sure your business is protected with the right insurance so you can focus on baking and building relationships.
If you're starting a bakery shop and want help finding the right insurance coverage, Contact Wexford Insurance today. We specialize in bakery shop insurance and can help you get the protection you need to succeed.
